How to Gain Free Customized Wristbands with Event Sponsorships?

Organizing an Event? You know everything about crafting an unforgettable experience for your guests. But, let us be honest – handling all the nitty-gritty of the event, such as designing and printing wristbands or tickets, can feel like a deflating balloon.

While these vital essentials for an event may not seem like big budget-busters, but they do certainly add to the event cost. However, do you know there’s a way around reducing or freeing up these costs completely?

Instead of viewing wristbands as just a cost, you can see them as a powerful marketing tool for your potential sponsors.

There’s a way you can get ID wristbands for your event for free. Let’s dig in!

Popular custom cloth wristbands printed in Canada, used for advertising and event security

Unleash The Power of Sponsorship

Sponsors are the financial lifeline of events, injecting substantial funding in return for marketing and promoting their brand to the event’s audience.

It is a win-win for both the event organizers and the companies choosing to be sponsors for the event.

The benefits sponsors get in exchange for funding the events depend on the type of sponsorship they opt for. Most of the events have different slabs for sponsors depending on the amount they choose to fund and the corresponding benefits.

The benefits include showcasing logos on event tickets, banners, posters, flyers, brochures, catalogs, and other event materials. These advertising opportunities play a huge role in helping companies become brands to reckon with, helping with increased market visibility and penetration.

One of the sponsorship opportunities you can offer to companies interested in marketing and promoting their brand through your event is by having them fund the entire or partial cost of your event wristband. The total cost for the entire supply of customized wristbands for your event can be borne by one sponsor or may even be distributed among several brands.

You can create various sponsorship packages for companies. The interested sponsors can choose to be the only brand printed on the wristband or pay a partial amount to be listed beside other brands.

What can be printed on the event wristband for the sponsors?

As far as wristbands are concerned, there are many different branding opportunities to explore. It includes –

  • Printing brand logo on wristband.
  • Printing brand’s QR Code on wristband.
  • Printing the brand’s logo with the tagline on the wristband.
  • Printing brand’s contact details.

Showcase Branding Opportunities to Sponsors

One of the crucial aspects of attracting sponsors for your event is to highlight what’s in it for them prominently.

In this regard, wristbands play an important role as they’re always visible to attendees in plain sight. The attendees navigate through the event with the sponsor’s logo on their wrist throughout the event, enhancing brand visibility. It goes without saying that all the attendees wearing the ID wristband will watch it.

Depending on the type of wristband, many attendees even keep the event as keepsakes and souvenirs. Many attendees may even wear these high-quality wristbands post-event as well, which helps boost brand awareness and exposure. The brand is visible through the custom wristbands to everyone they interact with, further boosting brand visibility.

In essence, the attendees are reminded about the sponsor brand whenever they watch their wrist. So, the sponsor is able to start a visibility loop through your event, amplifying the sponsor’s reach.

And this form of continued and persistent visibility is what brands are looking for in a competitive marketplace. It is also why competitive brands don’t mind investing in events as sponsors, as it potentially opens their brand to a new audience.

It is a good idea to collaborate with the brand during the event wristband designing process, ensuring they’re happy and satisfied with the real estate they’re getting on the wristband and the overall outcome. A satisfying sponsor-organizer collaboration leads to further sponsorship opportunities for future events.

Multiple Sponsors

When it comes to event sponsors, there’s no thumb rule that there has to be only one sponsor.

Yes, there can be multiple sponsors for an event as there are many branding opportunities an event presents, and these opportunities can be distributed among various sponsors.

More than one sponsor’s logo or name can be printed on custom wristbands with some creativity. If there are multiple tiers for event entry, each of these wristbands can showcase different sponsors, designs, and colours.

Wristbands offer flexible customization options, including the type and color of wristbands, design possibilities, and more. There are multiple sponsorship and partnership opportunities you can explore if your event has multiple wristbands for various levels of entry.

Get Started Early!

If you’re looking to explore sponsorship opportunities for wristbands, it’s important to have sponsorship packages that incorporate wristband-related branding.

Showcasing how wristbands present a formidable branding opportunity for sponsors early on in the discussion helps get the sponsors.

It’s important to highlight the benefits sponsors get by becoming one. Whether you’re looking to crack a comprehensive sponsorship deal or if it’s part of a multi-event sponsorship, make sure to emphasize how their brand display on event wristbands can boost their brand’s awareness and visibility.

Final Thoughts

Sponsors are important for funding events and offsetting the costs to a large extent for the organizers. The collaboration between event organizers and sponsors is a mutually beneficial relationship, allowing brands to enhance market visibility while ensuring the organizers get the funds necessary to organize the event seamlessly.

Such strategic sponsorship allows event organizers to use high-quality custom event wristbands for the event, leaving a lasting impression on the attendees while giving sponsors much-needed brand exposure. It is a win-win partnership for the organizers and brands and must be explored!

If you’re looking for high-quality premium event and custom wristbands for your events, explore our extensive range of wristbands today.

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